Eight Public Relations was founded by Ivan Theodoulou, a Hong Kong-based PR veteran with over 30 years of experience across the Asia-Pacific region.

Specialising in strategic communications, media relations, and brand visibility, Ivan has spent three decades helping both global enterprise leaders and high-growth firms build powerful, revenue-driving connections in local markets.

Want to discuss your growth strategy directly with our founder? Drop Ivan an email at ivan@eightpr.com.

Yes. We provide support through bilingual and trilingual senior executives who can liaise, advise and recommend the most appropriate communications approach, supported by a carefully chosen network of agency partners.

We deliver high-impact communication strategies designed to scale brand credibility across the Asia-Pacific region.

Our core services include:

• Bilingual Media Relations: Seamless English and Chinese storytelling that secures top-tier, front-page coverage in major business, technology, and lifestyle publications.
  
• High-Growth Product Launches: End-to-end media outreach, product review management, and launch campaigns that generate immediate market buzz.
  
• Enterprise & Tech Thought Leadership: Corporate communication strategies, executive profiling, and press briefings designed to anchor your local authority.
  
• Global & Regional Extensions: Cross-border campaigns powered by our exclusive regional and global network to scale your voice beyond Hong Kong.

Have a specific launch or positioning goal in mind? Let's build your custom campaign.

Unlike paid advertising, public relations earns your brand validation from trusted media voices, which is essential for building authority in competitive markets. At Eight PR, we transform your company milestones into compelling news stories, securing top-tier media coverage that puts you in front of customers, investors, partners, and clients.

By combining traditional media relations with digital thought leadership and regional network amplification, we ensure your brand gets seen and gets trusted.

See how we secure visibility for our clients.

Yes. We execute campaigns in both English and Chinese to ensure full market reach in Hong Kong. At the recent LEAP East Hong Kong, a global B2B and govtech event, Eight PR executed a media outreach and media relations campaign in English, Chinese and Arabic. Contact Eight PR to discuss your bilingual campaign in Hong Kong.

Yes. Eight Public Relations delivers seamless regional PR campaigns across Hong Kong, Mainland China, and the wider Asia Pacific region.

To provide truly global scale, we serve as the exclusive Hong Kong and China partner for the Enterie network, an elite international alliance of independent agencies spanning 80+ markets worldwide.

Whether you are an international brand breaking into Asia or a regional firm expanding globally, this partnership ensures your messaging remains consistent, localized, and flawlessly executed across multiple borders.

We offer the best of both worlds: the high-level agility, senior-led attention, and deep local media roots of a boutique Hong Kong agency, backed by the cross-border scale of a global PR network.

Unlike massive global firms where your account is passed down to junior executives, our campaigns are led directly by industry veterans who understand the subtle nuances of bilingual tech, corporate, and lifestyle journalism.

We don't just secure "mentions" but we build tailored, creative campaigns that align with your commercial growth goals and put your brand in front of the right decision-makers.

Getting started is simple and entirely collaborative.

Just fill out our brief contact form below or drop us an email at info@eightpr.com with a quick overview of your upcoming project or launch goals. We will schedule a discovery call within 24 hours to map out an initial strategic approach tailored to your business.

Our rates are fully customised based on the specific scope, complexity, and timeline of your campaign. We offer transparent, flexible pricing structures designed to deliver maximum ROI for high-growth startups and established enterprise leaders alike. Contact us today for a tailored, obligation-free proposal.